Overview of the BBB Serving NE, SD and southwest Iowa

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The Better Business Bureau, Inc. (BBB) has been serving the region for more than 70 years and is a private, nonprofit organization dedicated to promoting trust between consumers and the business community. Accountability, education and recognition are key components to the BBB's mission of fostering trust in the marketplace. Today, the BBB has a membership of more than 6,500 companies in Nebraska, South Dakota and southwest Iowa. Consumers are encouraged to report complaints and possible scams to the BBB. As a matter of policy, the BBB does not endorse any product, service or company.


The Better Business Bureau, Inc. is governed by voluntary Boards of Directors. Its President/CEO is Mr. Jim Hegarty.

The Corporate Board currently has representation from Metro Omaha and Metro Lincoln, Nebraska and Metro Sioux Falls, South Dakota. This Board provides fiscal, policy and staffing oversight for the Bureau's service area. It is supported by the three Local Boards empowered to monitor BBB results and to advocate for Corporate Board action to assure local operational and member service excellence in each of the three offices serving the region.

The Local BBB Boards play the key role in the oversight of the Bureau's operational, programming and membership goals and in the advocacy for Corporate Board action to assure local operational excellence.